Guides
The craft, step by step
How a budget, a run of show, a seating plan or a rooming list really gets done. Written by people who produce events, with examples and templates, and the Murphy OS app that handles it.
What is Murphy OS: the app suite for planning and running events Ten apps to produce events: budgets with margin, seating, a live run of show, contracts and registration. The best apps and tools for event planners in 2026 The tools an event planner needs, task by task, what to demand from each and when a suite pays off. Corporate event planning checklist: a week-by-week guide From brief to financial wrap-up: what to do 12, 8, 4 and 1 week out, on show day and after, with the right tool for each phase. How to build an event budget with VAT, agency fee and margin Line items, VAT, fee and margin with a full 150-guest gala dinner example, and how to negotiate without giving away your profit. Event run of show: what it is and how to build one that holds up A run of show is the minute-by-minute script of your event. Columns, cues, teams and how to run it live and on time. How to make a seating plan for a wedding or gala dinner Tables, covers, protocol, special meals and exports: a wedding or gala seating plan without last-minute drama. How to design an event floor plan to scale without CAD A to-scale floor plan without CAD: calibration, aisles, capacity per layout, stage and tech, one room with several setups. Event registration form: what to ask and how to build it What to ask and what to skip, capacity and waitlist, GDPR, languages and chasing people who never reply. Event check-in and badges: how to run the door without queues Guest list, QR codes, entry lines, colour-coded badges and what to do when something goes wrong at the door. How to make a rooming list for a group event or incentive trip Check-in data, room types, roommates, extra beds, release and attrition, without endless spreadsheet versions. Event management contract: the clauses you cannot leave out Key event contract clauses with clients, venues, suppliers, performers and freelancers, in Spain and Mexico. How to decide on a rain or wind plan B for an outdoor event A rain or wind plan B without guesswork: when to check the forecast, how to read it and how to tell the client. Excel or event management software: when spreadsheets fall short Excel is great for plenty. Here is where it starts costing you money, and what to ask of an event management tool. Digital business cards for trade shows: QR, NFC and card scanning QR, NFC, lock screen and a card scanner: how to come back from a trade show with contacts that actually convert. How to hire event freelancers: hosts, stage managers and crew Where to find hosts, stage managers, coordinators and technicians, what to pay and how to close the deal cleanly. How to find a job in the events industry: Spain, Mexico and remote The roles in demand, where events jobs are posted and how to track every application without losing one. Freelance event work: how to start and land your first gigs Which freelance roles the industry needs, how to land the first gig and how to get called back. Jobs in the events industry: 14 event roles explained From host to project manager: what each role does at an event, what it takes and where to get in. How to work in events with no experience: first steps that work Entry roles, where to sign up and how to turn your first gigs into experience that counts. Event host and hostess jobs: duties, requirements and how to start What an event host does at trade shows, congresses and galas, what agencies ask for and how to land your first gigs. Event freelancer rates: how much to charge per day, hour or project How to calculate your day rate, what it includes, how to charge overtime and what to get in writing before accepting a gig. CV for event jobs: how to write it and examples that work What to put in your events CV, how to describe each event with numbers and why a live profile beats a PDF. How to present an event proposal on video in 5 minutes A 5-minute script, what to show on screen and the usual mistakes when recording an event proposal for a busy client.
Case studies
Real events, piece by piece
Anniversaries in museums, international congresses, team buildings in castles. What each event needed and how you would run one like it with Murphy OS today.
A themed party for 500 in an empty marquee: the TransPerfect case From empty marquee to space hangar for 500 guests: the production pieces and how you'd do it today with Murphy OS.
A two-day branding conference for 150 guests: the Frontify case Paradigms with Frontify: 150 guests, two days and a one-of-a-kind venue. The challenge and how you'd produce it today.
An international two-day summit in Rome: the Paradigms 2024 case A year of preparation for two days in Rome: the challenge of producing abroad and how you'd do it today with Murphy OS.
Motiva How to produce a 3-day world medical congress for 500 attendees: the WSEI case 500 specialists, three congress days and two galas: the pieces of an international congress and how you would produce it.
How to produce a brand party for 500 guests during a trade show: Logitech at ISE 500 guests, ISE week and Llotja de Mar: what a trade show brand party demands and how you would produce it.
How to produce a film shoot team building in a castle: Provital's Filming Day A company team turned film crew in a castle: the pieces of this team building and how you would produce it today.
How to produce an anniversary for 650 guests in a museum: the Noatum case at MNAC 650 guests, a museum and a fast load-in: what an anniversary like this demands and how you would produce it today.
How to produce an immersive event for 150 guests: Adobe's A40 Mothership at Esferic A mothership for 150 guests: the pieces of an immersive event and how you would produce it today.
How to produce an opening party for 650 guests and celebrities: the BESO Pedralbes case 650 guests, celebrities and an afternoon party: what an opening like this demands and how you would produce it.
Immersive leadership team building in a castle: the Esteve case An alchemist, four rooms and the Elixir of Life: how a story-driven team building for leadership teams is produced.
Themed team building for 250 people in a castle: the Movistar case Houses, duels, a film set and a medieval banquet for 250 people in a castle: the challenge and how you'd produce it today. Action
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